Skip to content

Back to Our Blog

4/30/21 Webisode: Preparing Your Business for COVID-19 Vaccines #3: Communicating with Employees & Customers

Blog Categories

Josh Veronica

April 29, 2021

Preparing Your Business for COVID-19 Vaccines | Special 3-Part Webisode Series
#3 – Communicating with Employees & Customers

COVID-19 continues to create significant health and economic challenges, but hope is on the horizon as vaccinations are being administered.  As we enter this next phase in the COVID-19 recovery and eradication, employers will have a key role to play in the WNY vaccination efforts because employers are often perceived as more trustworthy than the government.

From employee communications and segmentation to the administration of the vaccines, getting shots into arms is multi-faceted and brings numerous challenges.  That is why we have created this webisode series to help employers navigate this new, but critically important territory. We’ve also provided a comprehensive set of resources on our website.

Attendees of each event will receive:

  • Answers to key questions that businesses should consider, followed by action steps.
  • Supporting resources, including templates for employee, customer, and other stakeholder communications.
  • Business case studies and examples from Buffalo Niagara business leaders to provide ideas and inspiration.

This is a must-attend for any employer who cares about their workforce, their neighbors, and the economic recovery of the region. Let’s strategically work together to come out strong.

Watch this event recording from 4/30/21 to learn best practices and takeaway tools on how to best communicate vaccine efforts to your employees and customers.

Key topics covered in the recording:

  • Why education is as important as the actual vaccine
  • Designating a communications lead and/or team
  • Developing a communications plan
  • Customizing the plan for special populations
  • Dealing with vaccine hesitancy with empathy and honesty
  • Celebrating vaccine victories
  • Communicating the importance of the vaccine to the broader community: The role of employers in vaccine distribution
Watch the Recording Here:

Missed the first 2 Webisodes in this series?

  • Watch Webisode 1: Considerations for HR, Operations & Sr. Leaders here.
  • Watch Webisode 2: How to – Creating a Vaccine Policy & Plan here.

Register for other upcoming events on our Events Page. (Past Event - Registration closed.)

*****

The Buffalo Niagara Partnership is committed to providing employers with the latest information and resources to help you deal with COVID-19 and its impact on our community, state, and nation. Visit our Events Page and Resource Page, as they are updated regularly to provide you with the most current information.

Do you have specific questions related to running your business or your business unit? Visit the BNP Business Link, a question and answer forum for, and by, the Buffalo Niagara business community. Submit your questions and get expert answers on just about any topic from legal, IT, HR, NYS regulations, sales, marketing, communications, and more. It is quick, confidential, powerful, and convenient. The BNP Business Link can help you today.

Related Posts

COVID-19 Bulletin: Tax Credits Available for COVID-Related Costs 

By jveronica@thepartnership.org | November 3, 2022

Small businesses can now apply for a new tax credit to help offset COVID-19 costs. The $250 million COVID-19 Capital Costs Tax Credit Program will cover up to 50% of eligible expenses, for a maximum benefit of $25,000.

Staff Spotlight: Meet Stephanie Wehrlin

By communications@thepartnership.org | October 17, 2022

We are pleased to introduce Stephanie Wehrlin, BNP’s Assistant Event and Program Manager as our latest Staff Spotlight.

Stephanie has a specific focus on our Young Professional division, BN360. She creates an engaging platform for young professionals in the Buffalo Niagara region to connect, collaborate, learn, and be empowered.

Learn a little bit more about Stephanie in this brief Q&A. 

Manufacturing Council Hosts: CHIPS+ Impact on WNY Manufacturers

By cciccarelli@thepartnership.org | October 5, 2022

The federal CHIPS and Science Act of 2022, known as CHIPS+, was signed into law by President Biden on August 9, 2022. This new legislation directs $52 billion toward renewing the heavily outsourced U.S. semiconductor manufacturing sector and reinvigorating U.S. chip research and development activities.

With Canada lifting most travel restrictions, border communities breathe sigh of relief

By communications@thepartnership.org | September 27, 2022

BUFFALO, N.Y. (The Buffalo News) —Dottie Gallagher, president of the Buffalo Niagara Partnership, said fears of random testing and possible quarantines in Ontario all worked to discourage significant aspects of the region’s integrated economy. She called the move “quite frankly, long overdue,” especially for those travelers discouraged to even try navigating requirements like ArriveCan.