3 Ways Employers Can Shape Workforce Culture and Reap the Benefits

It is not a surprise that Buffalo Niagara employers have identified workforce issues as pain points. For the last two years, according to the Buffalo Niagara Partnership’s Member Pulse survey results, workforce issues have remained among the top three pain points.

Recently, the Partnership hosted its annual CEOs Speak event, where attendees heard results from the latest Upstate New York Business Leader Survey, which is conducted by the Siena College Research Institute. You can read more about the event and the survey results here.

At the event, panelists discussed organizational culture and shared best practices employers can use to shape culture. The panel included:

  • Heather Briccetti, the President and CEO of The Business Council of New York State
  • Stewart Haney, the CEO of Wendel
  • Beth Sears, the President of Workplace Communication Inc.
  • Art Wingerter, the President of Univera Healthcare and the chairman of the Partnership’s Board of Directors.
CEOs Speak Panelists

L to R: Art Wingerter, Stewart Haney, Beth Sears, Heather Briccetti, Dr. Don Levy


Best Practice #1: Clearly communicate your company’s vision.

Many millennials seek fulfillment in their jobs that goes beyond financial fulfillment. They would like to know that there is a noble purpose behind their work. If their work is part of a grand goal, then they will support and become loyal team members.

Human Resources team members must understand the company’s vision and ensure that they are hiring the right person for the right role. Great places to work hire for culture fit first and work to align skills. Skills can be taught, but attitude can’t.

Best Practice #2: Recognize that “culture eats strategy for breakfast.”

One of the CEOs emphasized the importance of understanding that culture and strategy go hand-in-hand. Workforce culture is an equal player and should not be underestimated or overlooked. When a company’s culture is inclusive, it affects retention rates and performance. In other words, culture drives results.

Best Practice #3: To attract and retain the best employees, show that their work is valued.

The panelists underscored the importance of adapting to changing workforce needs. Employees who believe they are heard, respected, and acknowledged are the most successful employees. When employees and their work are valued, their work satisfaction rises, and they are motivated to succeed.

Recognition is essential for a workplace culture. This also attracts quality employees to a company and lowers employee turnover.

Learn more.

The Partnership’s Diversity & Inclusion Council was established to empower employers by bringing awareness to the competitive advantage of having a diverse and inclusive workforce. A key part of the Council agenda is sharing best practices with employers and providing insight on how to implement those strategies.

To learn more, stay up-to-date on the work of the Diversity & Inclusion Council, and subscribe to our newsletter, click here.

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