Meet Vilona Trachtenberg, the BN360 Spotlight Professional for April 2020

The Buffalo Niagara Partnership is pleased to present the 2020 BN360 Spotlight Professionals.

Each year, BN360 highlights 12 up-and-coming young professionals who strive for professional growth and development, care for their community, and are passionate about the future of the Buffalo Niagara region.

Vilona Trachtenberg

Master Data Coordinator | New Era Cap

Vilona Trachtenberg is a Buffalo, NY native and currently works at New Era Cap as a Master Data Coordinator. In her role, she helps support business units with finished and raw goods material ID set up and data maintenance for all sales organizations within the company.

Vilona earned a Bachelor of Arts in Economics, Political Science and Journalism from University at Buffalo, and an MBA from Canisius College. While at UB, Vilona wrote for UB’s student-run publication, The Spectrum, and continues to write for local publications including Buffalo Rising, Jewish Journal, Hope Rises News, The Public and Rise Collaborative. As a freelance writer, she works to highlight game changers and nonprofits in the community including musicians, radio personalities, artists and architects.

Over the past few years, Vilona has found a passion for community service and has collaborated with many nonprofits to further their interests. Vilona earned a “Community Service” award in 2016 as well as a “Difference Maker” Award in 2017.

First Job: 

Vilona started her career as a customer service representative at Rich Products Corp.

Greatest Professional Win:

One of Vilona’s greatest accomplishments so far has been receiving a “30 Under 30” award from Buffalo Business First in 2017.

Best Piece of Professional Advice:

There are many supporters and backers who help us get where we want to be in life and who also point us in the right direction to accomplish our goals. Make sure to remember the efforts of your supporters, thank them often, and pay it forward.

Also, everyone has their own path to follow with their own dreams. Keep pushing forward to achieve your goals, even if there is no clear path. In the lyrics of Red Hot Chili Peppers, “Take a chance on that which seems to be the making of a dream.”

Community Corner:

  • Canisius College MBA Association – Board Member
  • Danceability, Inc. – Board Member
  • Erie County Arts & Cultural Advisory Board – Advisory Board Member
  • Holocaust Resource Center of Buffalo – Board Member
Volunteer:
  • American Cancer Society – Relay for Life committee member
  • Boys & Girls Club – project mentor
  • Camp Good Days – volunteer
  • International Child Advancement – volunteer (model coordinator)
  • Make-A-Wish WNY – volunteer (wish granter, gala committee)
  • Mercy Flight – volunteer
  • Rock Autism – volunteer
  • Special Olympics WNY – volunteer (led Polar Plunge team)

Thoughts on living and working in Buffalo Niagara:

Buffalo has always been my home and I have so much pride for what we’re all accomplishing here. There have been many positive changes, especially over the past decade and Buffalo is flourishing. I have talked to many professionals who have moved to Buffalo from all over the country and are building their careers here.

I hope Buffalo continues having those prospective opportunities for professionals. Buffalo is also a very close community with people open to helping each other in community service and in the professional realm, and it’s great to be a part of.

On Being a BN360 Spotlight Professional:

Being selected as a Spotlight Professional is extremely humbling. The Buffalo Niagara region has no shortage of brilliant minds and people doing so much for others, so having been nominated and selected is an honor. I’m very grateful to all those who have helped me in my career and life path and helped me achieve this award.

Top 5 Favorites: 

  • Favorite Mural: The dragon mural on the back entrance of Misuta Chows
  • Best Buffalo Hidden Gem: Hip Hop Scene
  • Go-to Buffalo Food: Sahlen’s/Ted’s Hot Dogs
  • Best Buffalo Activity/Hobby: Going to concerts
  • Place you would take someone new to Buffalo: Shea’s Buffalo Theatre